Recently, the Maldives Marketing and PR Corporation (MMPRC) along with eight other participants from four other companies in the tourism industry, took part in the annual Swiss International Holiday Exhibition. The exposition is an extremely popular event and is attended by many in the travel and tourism industry, with many promotional activities to attract visitors being conducted as well.
The 4th edition of the event took place on the first to the fourth of November 2018 in Lugano, Switzerland. The Maldivian delegation was led by Mr. Haris Mohamed, who is the Acting Managing Director of the MMMPRC. The Switzerland market is very important to the Maldives as a majority of them are repeat visitors who like to enjoy the hospitality of many Maldives island resorts such as the likes of Grand Park Kodhipparu Maldives