The Penang Convention & Exhibition Bureau (PCEB) launched the 7th edition of its Penang Roadshow to India 2024. Spanning across four vibrant cities from January 15th to 22nd, this extensive roadshow provided a unique opportunity for Indian travel enthusiasts and industry professionals to explore the diverse offerings of Penang, celebrated for its cultural richness and contemporary allure.
Under the banner of the ‘Penang Odyssey’ campaign, this strategic initiative by PCEB was taken in the hope of establishing Penang as the preferred destination for both business meetings and leisure escapades in the Indian market. With a dual focus on business and leisure, the campaign aimed to foster beneficial relationships with India’s travel agents. The Penang Odyssey campaign was poised to discover new avenues to captivate the Indian market, recognizing its importance as a key market for Penang. For travellers planning to visit and looking for a hotel, Malaysia Penang advertised nothing less than their best properties which included PARKROYAL Penang Resort.