MICE Tourism Offerings in the Maldives Highlighted

While the Maldives is famous as being a holiday destination, it’s now also promoted as being ideal for MICE (Meetings, Incentives, Conferences, Exhibitions) tourism. The Maldives Marketing and Public Relations Corporation is focusing on a marketing campaign called “Redefining MICE” targeting international travellers that showcases the distinctive MICE opportunities at this destination.

The setting of private islands here provides the ideal backdrop for unique corporate retreats, where business visitors can enjoy the concept of a “boardroom on the beach” amidst a laidback atmosphere. Added to this are factors like the ease of access to the destination as well as stringent COVID-19 health protocols that ensure safe stays which make it an ideal choice for MICE-related activities. Travellers can also enjoy a workcation or what is known as bleisure travel combining business and leisure at some of the best resorts in Maldives; these include private island properties like Grand Park Kodhipparu that offer personalised services, lifestyle hosts and in-room complimentary high-speed internet access ideal for those looking to indulge in some business on their holiday.