Visit Maldives has been carrying out strong promotional campaigns throughout the year to increase the popularity that the Maldives has in different tourist markets. Intending to capture the German tourist market, Visit Maldives recently launched a campaign with Condor- which is considered the largest leisure airline in Germany.
This promotional campaign will include paid searches, YouTube webinars, newsletters, and social media promotions and they will be carried out for 6 months. This campaign will talk about Maldives villas offered by resorts the likes of VARU by Atmosphere that is ideal for any type of vacation. The campaign will also cover different Maldives attractions and adventurous experiences that travellers can enjoy during their tours. In addition to all these, the campaign will also talk about different health and safety measures in place to safeguard the travellers and the locals during the COVID 19 pandemic.