MATTA 2024
The Maldives Marketing and Public Relations Corporation (MMPRC) successfully participated in the Malaysian Association of Tour and Travel Agents (MATTA) 2024, held from 22nd to 24th March in Kuala Lumpur, Malaysia. MMPRC, alongside representatives from 13 Maldivian tourism companies, showcased the country’s diverse offerings to Malaysian and Southeast Asian travel agents and potential tourists. The nation’s stand at MATTA 2024 offered more than just stunning visuals. Cultural elements played a key role in the experience.
Visitors were treated to a captivating display of Maldivian craftsmanship and a rich presentation highlighting the nation’s history, traditions, and customs. Furthermore, MMPRC used this platform to provide attendees with the latest information on new products, travel segments, and special offers as well as to promote halal tourism options for Muslim travellers. Properties like Cinnamon Hakuraa Huraa Maldives continue to be a popular choice for tourists looking to enjoy the diverse experiences of a private island luxury resort. Maldives will no doubt expect a boost in arrivals at such properties following MATTA, while it will also be participating in other major fairs, roadshows, and exhibitions to further promote the country as a dream destination.
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