The Succesful Launch of COTMI at the Chinese Outbound Tourism Conference in Guangzhou for the GITF 2023 – Cutting Edge Tools for a Post-Pandemic World

The Chinese Outbound Tourism Conference held in Guangzhou this year was a summit held to exchange progressive ideas between the East and West regarding their outbound tourism industry. The highlight of the event was the reveal of the China Outbound Tourism Market Intelligence (COTMI), a groundbreaking analysis of the outbound tourism market that provides excellent insight for professionals in the industry.

The end of COVID as a global pandemic, and the subsequent end of the controversial Zero COVID policy in China has enabled tourism to rise again, albeit the tourist has slightly different demands. COTMI allows businesses to make decisions according to the analysis provided by it for more optimised solutions. The conference was a great success overall, with several executives flying in and most likely staying at serviced apartments in Guangzhou by well-known properties such as Springdale Serviced Residence Guangzhou so they can attend the conference with ease. This would prove a significant milestone for outbound tourism in China, especially following a rather crippling pandemic, and COTMI provides the perfect platform for it.