Vietnam Tourism: Record Numbers in 2024

The World Travel & Tourism Council’s (WTTC) 2024 Economic Impact Research (EIR) has projected that Vietnam’s Travel & Tourism sector will contribute a record đ770.8TN to the national economy this year. This contribution represents a 13% increase from 2019 levels, constituting over 7% of Vietnam’s total economy. Employment in the sector is also anticipated to grow by 6%, reaching 5.96 million jobs, or one in nine jobs nationwide.

While domestic travelers are expected to spend a record đ434.7TN—20% above 2019 figures—international visitor spending is projected to remain 4.2% below 2019 levels, at đ264.8TN. Julia Simpson, WTTC President & CEO, emphasized the sector’s resilience and potential for driving economic growth and job creation, especially at hotels in Mui Ne the likes of Anantara Mui Ne Resort. WTTC’s data suggests that the sector is aligned with the goals of the 2030 Tourism Development Strategy, with nearly 6 million jobs expected to be supported this year. The recovery in domestic visitor spending, which exceeded 2019 levels last year, highlights the sector’s robust recovery trajectory. With continued government support, WTTC forecasts that by 2034, the sector could contribute đ1.44 quadrillion annually to Vietnam’s GDP, supporting over 7.7 million jobs.