Events Going Digital in Thailand

Due to the new restrictions imposed by the COVID-19 pandemic, Elle Thailand sauntered to the public in the form of a virtual show – “Elle Digital Fashion Week 2020 Powered by Lazada.” It was claimed the first of its kind held in Southeast Asia, which was organised as a live stream event where the audience was able to experience a brand-new shopping adventure from the fashion houses they fancied. Even those who were enjoying Chiang Rai hotel deals at properties such as Sooknirund Hotel were able to be a part of this novel experience.

Elle Fashion Week was organised for the 21^st consecutive year, showcasing the world-acclaimed talents and capabilities of Thai designers in terms of achieving the international standard. This event, which was held for three days starting from the second of October, was organised in partnership with the Bangkok Fashion Society (BFS).