Sri Lanka’s tourism industry has grown immensely since the end of the civil war in 2009. Today, government officials look to augment the marketability of the paradise-isle. Thus the recent announcement made by PATA is a welcome surprise. In the latter part of 2015, PATA announced that their annual summit will be held in Negombo, Sri Lanka in 2017. PATA or the Pacific Asia Travel Association is a non-profit organization that enables and discusses sustainable tourism goals within the Asia Pacific Region. The summit goes on for three to four days. It would undoubtedly be beneficial to Sri Lankan tourism at large. However Club Hotel Dolphin Negombo could directly reap the benefits of the conference. As it has both the essential elements which are Hotel, Negombo. Many who plan to attend the conference will find that the hotel is conveniently located. Sri Lanka await s the future to witness the positive outcomes of the summit.
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