Following the success of Pinnacle Million, which took place in 2016, Pinnacle Performance held an event where teams of four athletes, with two males and two females each, have to dead-lift a million kilograms for a charitable cause. For this formidable challenge, participating athletes train intensely for a period of four months in order to meet the required level of fitness. The event requires the athletes to lift five hundred to seven hundred and fifty reps throughout the day. The significant threat of physical injury means that various appropriate measures need to be taken in order to ensure the safety of all the athletes involved. The most recent event, Pinnacle Lift, took place in Wan Chai, a cultural capital with many hotels in Wan Chai Hong Kong such as the Cosmo Hotel Wan Chai Hong Kong. The top three teams won various prizes as well as cash, and the event raised a significant amount of money for underprivileged children and youth activity.
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